{"id":2869,"date":"2021-09-27T16:32:24","date_gmt":"2021-09-27T16:32:24","guid":{"rendered":"http:\/\/localhost\/lixer\/?post_type=zcportfolio&#038;p=2869"},"modified":"2023-10-10T09:47:21","modified_gmt":"2023-10-10T08:47:21","slug":"dlecta-emails","status":"publish","type":"zcportfolio","link":"https:\/\/devsavadia.com\/index.php\/zcportfolio\/dlecta-emails\/","title":{"rendered":"D&#8217;lecta Emails"},"content":{"rendered":"\n<p>D&#8217;lecta is one of the leading dairy brands in India. I had the chance to work on their email marketing and revive their email list with a whopping 42% average open rate and a CTR of 5.6%.<\/p>\n\n\n\n<p>The whole idea here was to create emailers that evoke one&#8217;s cravings and make them order D&#8217;lecta to make it. So, my main focus was on aesthetics while also ensuring that the copy supports the same<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"334\" height=\"1024\" src=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_fc7bf5d2a0da4dee8162c53d1395ebedmv2-334x1024.webp\" alt=\"\" class=\"wp-image-3125\" srcset=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_fc7bf5d2a0da4dee8162c53d1395ebedmv2-334x1024.webp 334w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_fc7bf5d2a0da4dee8162c53d1395ebedmv2-98x300.webp 98w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_fc7bf5d2a0da4dee8162c53d1395ebedmv2.webp 543w\" sizes=\"auto, (max-width: 334px) 100vw, 334px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"369\" height=\"1024\" src=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_124c9f7f87c84a488e0f1767071c8dadmv2-369x1024.webp\" alt=\"\" class=\"wp-image-3126\" srcset=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_124c9f7f87c84a488e0f1767071c8dadmv2-369x1024.webp 369w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_124c9f7f87c84a488e0f1767071c8dadmv2-108x300.webp 108w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_124c9f7f87c84a488e0f1767071c8dadmv2.webp 543w\" sizes=\"auto, (max-width: 369px) 100vw, 369px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"1024\" src=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_bea00d15e80540b69be30df1b1b3b68emv2-540x1024.webp\" alt=\"\" class=\"wp-image-3127\" srcset=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_bea00d15e80540b69be30df1b1b3b68emv2-540x1024.webp 540w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_bea00d15e80540b69be30df1b1b3b68emv2-158x300.webp 158w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_bea00d15e80540b69be30df1b1b3b68emv2.webp 544w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"1024\" src=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_377813bfaea8498b8246fc5345cc4ee6mv2-540x1024.webp\" alt=\"\" class=\"wp-image-3128\" srcset=\"https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_377813bfaea8498b8246fc5345cc4ee6mv2-540x1024.webp 540w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_377813bfaea8498b8246fc5345cc4ee6mv2-158x300.webp 158w, https:\/\/devsavadia.com\/wp-content\/uploads\/2023\/10\/d6f338_377813bfaea8498b8246fc5345cc4ee6mv2.webp 544w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>D&#8217;lecta is one of the leading dairy brands in India. I had the chance to work on their email marketing and revive their email list with a whopping 42% average open rate and a CTR of 5.6%. The whole idea here was to create emailers that evoke one&#8217;s cravings and make them order D&#8217;lecta to [&hellip;]<\/p>\n","protected":false},"featured_media":3123,"template":"","format":"standard","categories":[10],"class_list":["post-2869","zcportfolio","type-zcportfolio","status-publish","format-standard","has-post-thumbnail","hentry","category-project-gallery"],"_links":{"self":[{"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/zcportfolio\/2869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/zcportfolio"}],"about":[{"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/types\/zcportfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/media\/3123"}],"wp:attachment":[{"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/media?parent=2869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/devsavadia.com\/index.php\/wp-json\/wp\/v2\/categories?post=2869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}